Monday, 25 February 2013

Group Planning: Institutional Information

In order to air our soap on BBC 1, we looked at the schedules of other popular BBritish television soaps that are being aired. The main focus for this planing was to analyse Hollyoaks; as they're our main competition. and Eastenders; as this is on the same channel (BBC 1) which we plan to air ourr soap on. Below are the soaps airing schedules which we have analysed:

Coronation Street:

Monday- (7:30-8:00) (8:30-9:00) Double Episode
Tuesday-
Wednesday- (7:30-8:00)
Thursday-
Friday- (7:30-8:00) (8:30-9:00) Double Episode
Saturday-
Sunday-

Eastenders:

Monday- (8:00-8:30)
Tuesday- (7:30-8:00)
Wednesday-
Thursday- (7:30-8:00)
Friday- (8:00-8:30)
Saturday-
Sunday-

Emmerdale:

Monday- (7:00-7:30)
Tuesday- (7:00-7:30)
Wednesday- (7:00-7:30)
Thursday- (7:00-7:30) (8:00-8:30) Double Episode
Friday- (7:00-7:30)
Saturday-
Sunday-

Hollyoaks:

Monday- (6:30-7:00)
Tuesday- (6:30-7:00)
Wednesday- (6:30-7:00)
Thursday- (6:30-7:00)
Friday- (6:30-7:00)
Saturday-
Sunday-

We noticed the pattern with Eastenders airing schedule, as there was a variety of times which Easetender is aired (8:00 &  7:30). As a group we decided to follow a similar pattern to Eastenders as these may be regulations of BBC 1. As Hollyoaks is aired at 6:30 - 7:00 we decided to aim for the same airing times as they do; this is because they are our main competition and they're likely to have the same target audience as we have based our soap around. This played part in our final decision of our airing schedule as we thought our target audience would already be viewing their television as Hollyoaks is being aired. Our final airing schedule is below:

Bargroves:

Monday- (6:00-6:30)
Tuesday- (6:30-7:00)
Wednesday-
Thursday- (6:30-7:00)
Friday- (6:00-6:30)
Saturday-
Sunday-

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